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PACKAGING Gift

CocoaDustAlmonds.gif

It was our pleasure to produce gift packaging for Tesco Supermarket's Christmas promotion of (delicious!) Cocoa Dusted Almonds. This job was popular with the judges too, as it won a Clio award for packaging.       Scroll down for more examples.

PACKAGING Food

HotCocoaMix.gif

Hills Brothers Hot Chocolate was a tasty product that we upgraded with an elegant but accessible new look that included a major change in the look of the "taster" logo. We replaced the old full-length picture of the coffee taster with a more contained "taster" in a diamond shaped frame, which both upgraded the branding and cleaned up the label's hierarchy.     Scroll down for more examples.

PACKAGING General

Pkg.Spys.gif

SPYS- the "Swatch" style fashion binoculars, with cool styling and adjustment features. This was a new product development from a company that specialized in launching fun new products by inventors for markets such as the Sharper Image. We maximized the shelf impact of the packaging by "bill- boarding" the side panels, and using that attention-grabbing icon in the design, the hawkeye.

Copyright 2007 darcydesign.us